Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]
FTC report finds social media firms engaged in "vast surveillance," calls for new privacy laws amid industry pushback.
by Luis Rijo
YouTube raises Premium subscription costs significantly in multiple countries, sparking user backlash and cancellations.
by Luis Rijo
Explore built-in and user-defined variables in Google Tag Manager for enhanced web tracking and analysis.
by Luis Rijo
Google reports minor attribution problem for some Ad Manager users, affecting limited Private Auction impressions in reporting data. Updates expected.
by Luis Rijo
Roku introduces a self-service platform for CTV ads, offering performance-focused tools and Shopify integration for marketers.
by Luis Rijo
Microsoft Clarity integration with HubSpot recognized as crucial tool for marketers, offering enhanced user insights and streamlined workflows.
by Luis Rijo
New 'Hype' tool on YouTube allows viewers to promote videos from smaller channels, aiming to increase discoverability.
by Luis Rijo
YouTube launches Communities, a dedicated space for creators and fans to interact beyond video comments, set to expand in 2025.
by Luis Rijo