Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9740 Articles

Display - Sep 08, 2024 Amazon DSP expands related product targeting to third-party supply

Amazon DSP's Related Product Targeting now includes third-party supply, enhancing contextual advertising options for marketers.

by Luis Rijo

Display - Sep 08, 2024 Adform unveils new features and fixes in August 2024 Product Update

Adform's latest release includes multi-publisher tag sending, instant notifications, and automated deal syncing with Microsoft Monetize.

by Luis Rijo

Search - Sep 08, 2024 Google clarifies Indexing API Quota and Usage in recent documentation update

Learn about the latest changes to Google's Indexing API documentation, including quota limits and approval processes.

by Luis Rijo

Data - Sep 08, 2024 Amazon Ads launches Export API

New Export API from Amazon Ads simplify data retrieval across ad formats, replacing snapshots API by October 15, 2024.

by Luis Rijo

Search - Sep 08, 2024 Google's HCU: Brand signals may play larger role than expected

New data suggests Google's Helpful Content Update relies heavily on brand authority metrics rather than just content quality.

by Luis Rijo

Search - Sep 08, 2024 Open letter to Google reveals challenges faced by Small Publishers post-updates

Image of Google search results page for the query "tinder review"

A small publisher's open letter highlights struggles with Google's algorithm changes and their impact on niche content creators.

by Luis Rijo

Social - Sep 08, 2024 Reddit clarifies subreddit ad targeting

Reddit explains subreddit ad targeting reaches engaged users across the platform, not just within specific communities.

by Luis Rijo

Data - Sep 08, 2024 Looker Studio enhances reporting with Gemini AI-Powered features

New Gemini AI capabilities in Looker Studio streamline data analysis and presentation for Pro users.

by Luis Rijo