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Luis Rijo
Frankfurt, Germany
10909 posts

Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

Posts

Previous Posts
  • Apple posts solid Q1 with Record Services Revenue 2 min read

    Apple posts solid Q1 with Record Services Revenue

    Apple today reported its financial results for the first quarter of fiscal year 2024, ending December 30, 2023. The company saw modest overall revenue growth of 2% year-over-year to $119.6 billion.

  • YouTube Music and Premium Surpass 100 Million Subscribers 2 min read

    YouTube Music and Premium Surpass 100 Million Subscribers

    YouTube Music and Premium have reached a significant milestone, surpassing 100 million subscribers as of January 2024, according to a recent announcement by Lyor Cohen, Global Head of Music at YouTube.

  • Amazon Unveils Rufus: Conversational AI Shopping Assistant Makes Debut 2 min read

    Amazon Unveils Rufus: Conversational AI Shopping Assistant Makes Debut

    Among the most intriguing announcements was Rufus, a new conversational AI shopping assistant designed to transform the way customers discover and purchase products.

  • Google Search Ads get Smarter with New AI-Powered Asset Changes 1 min read

    Google Search Ads get Smarter with New AI-Powered Asset Changes

    Google Ads today announced significant updates to how Search ads leverage assets like images, sitelinks, and descriptions, thanks to the power of artificial intelligence (AI).

  • Meta reports strong Q4 and Full Year 2023, Initiates Quarterly Dividend 1 min read

    Meta reports strong Q4 and Full Year 2023, Initiates Quarterly Dividend

    Meta Platforms (META) today reported solid financial results for Q4 and full year 2023, exceeding analyst expectations. The company also announced a new quarterly dividend program and provided an outlook for 2024.

  • Google Analytics makes Data Integration easier with New Recommendations 1 min read

    Google Analytics makes Data Integration easier with New Recommendations

    Google Analytics this week announced a new feature designed to help users leverage their data more effectively through personalized recommendations. This update surfaces tailored suggestions within the platform, guiding users to unlock valuable insights and functionalities.

  • Uber faces €10 Million fine over driver data privacy lapses 1 min read

    Uber faces €10 Million fine over driver data privacy lapses

    The Dutch Data Protection Authority (AP) has issued a €10 million fine to ride-hailing giant Uber for failing to properly disclose data handling practices and hindering drivers' privacy rights.

  • Usercentrics CMP gains Google Certification 2 min read

    Usercentrics CMP gains Google Certification

    Usercentrics today announced that its CMP has been certified by Google, enabling publishers to comply with the latest Transparency & Consent Framework (TCF) v2.2.

  • Interaction to Next Paint (INP) to replace First Input Delay (FID) on March 12, 2024 1 min read

    Interaction to Next Paint (INP) to replace First Input Delay (FID) on March 12, 2024

    In a significant move for web developers and user experience optimization, Interaction to Next Paint (INP) is set to become a Core Web Vital, replacing First Input Delay (FID) on March 12, 2024.

  • Google Analytics 4 enhances user experience with In-Product Help Options 1 min read

    Google Analytics 4 enhances user experience with In-Product Help Options

    Google this week introduced new in-product help options for Google Analytics 4, designed to provide users with immediate and accessible support while navigating the platform.

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