Data Google invests $850 Million in new Latin American data center in Uruguay Google announces construction of its second data center in Latin America, focusing on connectivity and economic development.
Video Featured The Trade Desk reportedly developing a Smart TV OS Digital advertising giant aims to compete with tech giants in connected TV market.
Data Automattic's ambitious plan to run Tumblr on WordPress backend Automattic unveils project to migrate Tumblr's backend to WordPress, aiming to enhance efficiency and feature sharing between platforms.
Data Vivaldi browser 6.9 update enhances Tab Management and User Experience Vivaldi's latest update introduces tab renaming, improved synced tabs view, and drag-and-drop downloads, enhancing user productivity.
Data Featured Reddit launches a Custom Audience API Reddit launches Custom Audience API with CDP partners, offering advertisers advanced targeting and retargeting options for improved campaign performance.
Data App Store announces global price and tax updates for digital products App Store revises pricing and taxation for digital goods across multiple countries, affecting developers and consumers alike.
Social Snapchat unveils personalized features for enhanced user expression Snapchat introduces custom ringtones, Snap replay, lyric stickers, and AI-powered lenses to enhance user communication and creativity.
Data Featured GA4 enhances reporting with Row Plotting in Line Charts Google Analytics 4 users gain powerful new data visualization capabilities with the introduction of row plotting in line charts.
Display Featured Display Advertising: from direct buys to real-time bidding Explore the transformation of display advertising, from early direct sales to complex real-time auctions and exchanges.
Search Featured Google Trends unveils advanced features for enhanced data analysis Google Trends introduces advanced search capabilities and comparison tools, empowering users with deeper insights into search data.
Search Featured Google senior analyst debunks link quantity myths in SEO practices John Mueller of Google clarifies misconceptions about link quantities in blog posts, emphasizing content quality over metrics.
Search Featured Google updates Organization Markup Usage in Search Results Google clarifies how organization markup influences search results, impacting logos and disambiguation.
Display Amazon DSP expands conversion modeling to account for off-Amazon campaign results Amazon DSP's modeled attribution helps advertisers track and evaluate the complete impact of their advertising investments across various supply sources, including anonymous inventory.
Display Featured DV360: Flight ASAP pacing to be removed in November 2024 Flight ASAP pacing to be removed at the insertion order level in November 2024.
Data Featured YouTube auto-tagging to be enabled by default for DV360 New trafficking updates to affect digital advertisers in September 2024.
Audio Triton Digital partners with NOVA Entertainment Triton Digital's Sounder technology enhances NOVA's audio portfolio with advanced targeting and brand safety features.
Data Featured Google to roll out Enhanced Attribution across Marketing Platform Google's Display & Video 360 and Campaign Manager 360 to implement improved conversion tracking for advertisers.
Data Meta unveils RETINAS: server fleet sustainability metrics Meta's new RETINAS initiative introduces real-time server fleet utilization effectiveness to optimize data center emissions.
Social Featured Snapchat launches School Communities Snapchat introduces School Communities, allowing students to connect with classmates and share content within verified groups.
Video Featured Google introduces Partnership Ads New advertising format enables brands to leverage creator content across marketing campaigns.
Video Kargo unveils Narrative: Audio-to-Video format expands CTV advertising access New Narrative product transforms audio ads into engaging CTV content, opening opportunities for diverse advertisers and enhancing audience reach.
Data Google unveils custom Gems and Imagen 3 for enhanced AI interactions Gemini Advanced users gain personalized AI assistants; improved image generation rolls out.
Search Google unveils AI-powered travel tools to enhance vacation experiences Google introduces five AI-driven features for travel, from immersive route planning to photo editing and language translation.
Data InfoSum and Choreograph collaborate to enhance data-driven advertising InfoSum partners with WPP's Choreograph to improve campaign planning and audience profiling through secure data collaboration technology.
Video Hispanic Americans embrace CTV: 78% prefer streaming LG Ad Solutions report reveals shifting media consumption patterns among Hispanic viewers.
