Luis Espada
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, native, and DOOH. Based in Europe. Reach out via [email protected]
Google AdSense automatically enrolls active Offerwall publishers in machine learning optimization January 10, claiming 8.15% revenue gains while overriding manual controls.
by Luis Espada
Google AdSense expands state privacy regulations messaging to Indiana, Kentucky, Rhode Island on December 11, introducing automatic targeting for future states.
by Luis Espada
Google expands Preferred Sources globally on December 10, 2025 while launching commercial AI partnerships with publishers like The Guardian and Der Spiegel.
by Luis Espada
Recipe publishers report Google's AI features display complete recipes with errors, plagiarized content, and stolen photos without proper attribution.
by Luis Espada
Major U.S. retailers struggle with mobile performance as 65% fail Core Web Vitals assessments while holiday shoppers spend over $1 trillion online.
by Luis Espada
Google reps told advertisers in December 2025 that ads would come to Gemini in 2026, but VP Dan Taylor publicly refuted the claims hours after Adweek published the report.
by Luis Espada
IAB Australia reveals 16 audience segmentation methods retailers must deploy to compete as retail media hits projected $300 billion by 2030 market size.
by Luis Espada
IAB Australia releases comprehensive video measurement framework on December 11, addressing fragmentation across viewability, attention metrics, and brand effectiveness.
by Luis Espada