Luis Espada
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, native, and DOOH. Based in Europe. Reach out via [email protected]
Magnite deploys first AI-generated home screen ads on LG and TCL, lowering creative barriers for nonprofits entering streaming TV advertising markets.
by Luis Espada
Data from Marfeel reveals Google Discover transformed into an AI platform, with 51% of feed positions now occupied by AI Summaries in test markets, while YouTube absorbs the majority of default exits.
by Luis Espada
New research reveals 33% of YouTube Shorts shown to new users are brainrot content, while 21% are AI-generated slop, as machine-made videos flood the platform.
by Luis Espada
Snapchat announced Quick Cut on December 17, a lens-powered video creation tool that eliminates traditional editing workflows for iOS users.
by Luis Espada
Mariah Carey's seasonal classic reaches 57.1 million views while Wham! captures 53 million as festive tracks surge across 13 markets.
by Luis Espada
Microsoft Clarity's December 18 analysis shows AI referrals grew 155% in eight months while converting 11 times better than search despite under 1% traffic share.
by Luis Espada
Amazon Business expands membership benefits with financial software, cybersecurity protection, and HR tools for small businesses across three partnership programs.
by Luis Espada
YouTube withdraws streaming data from Billboard charts after January 16, 2026, ending decade-long partnership over ad-supported versus subscription weighting.
by Luis Espada