Earlier insights on Ad Eligibility with Instagram boost signals

Instagram this week announced the "IG Boost Signals" project, a new feature designed to streamline the ad boosting process for businesses and creators.

IG Boost Signals is an API that allows developers and partners to check if their content is eligible to be boosted as an advertisement on Instagram before submitting it. This provides earlier feedback on potential ad compliance issues, saving users time and effort.

Benefits of IG Boost Signals

Earlier Eligibility Checks: Users can determine ad eligibility for their content upfront, avoiding potential delays or rejections during the boosting process.

Improved Tracking: A new feature called "boost_ad_list" allows developers to retrieve ad IDs and track the status (active or inactive) of both current and past boosted ads. This enhances campaign management and provides valuable insights for future initiatives.

Streamlined Boosting Process: By offering early eligibility checks and improved tracking, IG Boost Signals aims to create a smoother and more efficient experience for boosting content on Instagram.

The IG Boost Signals project is a positive development for businesses and creators who advertise on Instagram. By providing earlier insights on ad eligibility and improved tracking tools, this feature can help users optimize their ad campaigns and achieve better results.

The launch of IG Boost Signals demonstrates Instagram's commitment to improving the advertising experience for its users. This initiative can potentially lead to more efficient and successful ad campaigns for businesses and creators on the platform.

Subscribe to our free weekly LinkedIn newsletter for a weekend roundup, or upgrade to our real-time updates for just $10/year. Get the latest marketing news and insights delivered straight to your inbox.