Google now supports more than 80 different vendors on Tag Manager

Google today mentioned on Twitter that Tag Manager is supporting more than 80 vendors. Google Tag Manager works with both Google and third-party tags.

Luis Rijo

Apr 12, 2019 - 1 min read

80 different vendors on Tag Manager

Google today mentioned on Twitter that Tag Manager is supporting more than 80 vendors. Google Tag Manager works with both Google and third-party tags.

In the supported vendor table, advertisers can see the vendors available for Web, for AMP, and for Android & iOS (using Firebase containers).

Apsalar, Function Call, Google Ads, Google Analytics, Kochava, are the only vendors available for Android & iOS that do not require installation of their SDK alongside Tag Manager.