Microsoft launches a Listings App in BigCommerce Marketplace

Microsoft last month announced the launch of a Listings App in BigCommerce Marketplace. The app enables BigCommerce merchants to directly connect their store data with Microsoft Advertising and Bing.

According to Microsoft, by using the app, merchants can synchronize their full e-commerce product catalog directly to the Microsoft Merchant Center. Products are then showcased automatically for free across Microsoft Bing and Microsoft Start placements.

Merchants are also able to create paid Smart Shopping Campaigns and view their marketing performance and insights in the app.

---

PPC Land is an international news publication headquartered in Frankfurt, Germany. PPC Land delivers daily articles brimming with the latest news for marketing professionals of all experience levels.

Subscribe to our newsletter for just $10/year and get marketing news delivered straight to your inbox. By subscribing, you are supporting PPC Land.

You can also follow PPC Land on LinkedIn, Bluesky, Reddit, Mastodon, X, Facebook, Threads, and Google News.

Know more about us or contact us via info@ppc.land

Our latest marketing news:

• Amazon launches Target Promotion for Sponsored Products advertisers
• Amazon Prime Video secures landmark NBA and WNBA broadcasting rights deal
• FTC Warns: Hashed data not anonymous, companies risk deceptive practice claims
• Taboola unveils AI-powered solution to boost publisher traffic amid digital shifts
• Meta tackles Nigerian financial Sextortion Scams in massive account purge
• FTC launches probe into surveillance pricing practices of eight companies
• Location-based advertising: revolutionizing digital marketing strategies
• Reddit's exclusive Search Deal with Google raises concerns over AI Data
• Netflix surges in Nielsen rankings, streaming dominates TV consumption
• Kargo and TikTok partner to enhance offline sales insights for advertisers