Industry experts identify six technical challenges hindering connected TV advertising growth, from creative ID frameworks to inventory ownership complexities.
Microsoft mandates consent signals for Clarity users in EEA, UK, and Switzerland starting October 31, 2025, affecting session recordings and analytics features.
Industry professionals raise concerns about AI Max aggressive Search Partner Network expansion while Google introduces new match type reporting for automated campaigns.
Google Ads introduces comprehensive creative production platform eliminating need for external design tools as Asset Studio beta reaches global accounts.
Brave browser grew from 80M to 109M monthly active users while selling its own ads after blocking publishers' - Jean-Paul Schmetz explains the model in detail.
A ShowHeroes and Omnicom Media Netherlands study of 4,377 consumers finds FAST adoption rising sharply in Europe while SAVOD growth stalls, with major implications for CTV ad strategy.
Pinterest launches Promote a Pin on March 24, 2026, letting creators and small businesses boost content without advertising experience using AI targeting across 619 million users.
Google yesterday introduced the Gemini advantage in Google Marketing Platform at NewFront 2026, launching live sports bidding, Confidential Publisher Match with Roku, and Ads Advisor for all users.
Eighteen European industry groups urge the European Commission to issue a formal DMA non-compliance decision against Alphabet before March 25, 2026, as Google holds over 90% of EU search market share.
Reddit today unveiled Collection Ads, community overlays, and a Shopify alpha integration for Dynamic Product Ads, reporting 91% higher ROAS year-over-year in Q4 2025.
YouTube today unified BrandConnect and the Creator Partnerships Hub into a single platform available in 7 markets, with global expansion planned for 2026.
Industry experts identify six technical challenges hindering connected TV advertising growth, from creative ID frameworks to inventory ownership complexities.
Microsoft mandates consent signals for Clarity users in EEA, UK, and Switzerland starting October 31, 2025, affecting session recordings and analytics features.
Industry professionals raise concerns about AI Max aggressive Search Partner Network expansion while Google introduces new match type reporting for automated campaigns.
Google Ads introduces comprehensive creative production platform eliminating need for external design tools as Asset Studio beta reaches global accounts.