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SSP analysis names Amazon Ads, Magnite, and PubMatic as market leaders
Display Featured

Forrester's latest SSP analysis shows market evolution

Forrester's Q4 2024 report reveals significant changes in sell-side platforms, with focus on quality and channel expertise.
Nov 9, 2024 3 min read
Amazon Q3 2024 results
Retail

Amazon Q3 earnings soar with 56% jump in operating income

Amazon reports strong Q3 2024 results with net sales reaching $158.9B and AWS hitting $27.5B as cloud business accelerates.
Nov 9, 2024 6 min read
The infographic illustrates Google's 2024-2025 policy update for social casino games advertising
Search Featured

Google allows Personalized Ads for Social Casino Games starting December 2024

Google updates its Personalized Ads policy to permit personalization for social casino game App campaigns, effective December 4, 2024.
Nov 8, 2024 2 min read
curation tools
Display

Google Ad Manager unveils curation tools to streamline agency operations

New curation features in Google Ad Manager help agencies optimize workflows and improve audience targeting across digital platforms.
Nov 4, 2024 2 min read
Google AdSense requires W-8 tax form resubmission
Display

Google AdSense requires W-8 tax form resubmission for 2021 publishers by year end

Google announces mandatory W-8 tax form renewal for AdSense publishers who submitted forms in 2021, with a December 31, 2024 deadline.
Nov 4, 2024 2 min read
Web Creator Event
Search

Google hosts first Web Creator Event as publishers report 70-100% traffic losses

Google brings 20 web publishers to discuss search traffic concerns and potential solutions at unprecedented Mountain View meeting.
Nov 4, 2024 4 min read
AI

OpenAI partners with Bing to power new ChatGPT Search

ChatGPT Search leverages Bing services in major update, marking OpenAI's expansion into direct web search capabilities.
Nov 1, 2024 2 min read
Search Featured

Google updates Mobile Site Requirements for large website indexing

Google announces new mobile-first indexing requirements for large websites, mandating complete link parity across mobile versions.
Nov 1, 2024 1 min read
HCU
Search

Google's Web Creator Summit reveals challenges in Helpful Content system detection

Google acknowledges system limitations in recognizing quality content, as revealed during recent Creator Summit with HCU-impacted website owners.
Nov 1, 2024 2 min read
Nielsen achieves MRC Approval for first-party streaming data integration in TV Ratings
Video

Nielsen achieves MRC Approval for first-party streaming data integration in TV Ratings

MRC grants Nielsen historic approval to integrate streaming data with TV ratings, marking first accredited person-level measurement solution.
Nov 1, 2024 2 min read
Internal leaks reveal Twitch's content moderation crisis
Social

Internal leaks reveal Twitch's content moderation crisis

Amid mounting controversies and leaked internal communications, streaming giant implements sweeping content classification changes.
Nov 1, 2024 4 min read
Complaint
Data

State Bar complaint filed against Google executive over alleged evidence destruction

Advocacy groups urge California State Bar to investigate Google's Kent Walker for alleged systematic destruction of legal records.
Nov 1, 2024 2 min read
Display & Video 360 platform
Data

YouTube streamlines Third-Party Measurement controls for Display & Video 360 platform

Google announces self-service enablement for YouTube's third-party measurement partners, enhancing advertising analytics automation.
Nov 1, 2024 2 min read
Demand Gen
Data

Display & Video 360 launches SDF v8: Major update brings Demand Gen integration

Google's DV360 platform introduces SDF v8 with enhanced Demand Gen support, new ad types, and improved campaign management features.
Nov 1, 2024 2 min read
Demand Gen
Display

DV360 expands with Demand Gen integration for enhanced ad management

New Demand Gen integration brings multi-format ads and 3B user reach to Display & Video 360 platform, launching October 2024.
Nov 1, 2024 2 min read
Samsung
AI

Samsung's Q3 shows strong AI growth despite market headwinds, revenue up 7%

Korean tech giant reports KRW 79.1T revenue driven by AI chips, while facing currency pressure and display market competition.
Nov 1, 2024 2 min read
HubSpot acquires Cacheflow to transform B2B billing and CPQ solutions
Data

HubSpot acquires Cacheflow to transform B2B billing and CPQ solutions

HubSpot's strategic acquisition of Cacheflow enhances B2B billing capabilities, promising automated revenue management solutions.
Nov 1, 2024 2 min read
RIP Google
Search Featured

Google's self-inflicted death spiral

As Google admits inability to detect real content from spam, ChatGPT launches powerful web search with major publishers, signaling a seismic shift.
Oct 31, 2024 3 min read
Search ChatGPT
Search Featured

ChatGPT launches Web Search with news partners: real-time updates now available

OpenAI integrates live web search into ChatGPT, partnering with Reuters, AP, and major news outlets for real-time information access.
Oct 31, 2024 2 min read
Digital Publisher Traffic Decline
Search Featured

Google's algorithm changes force independent publishers into mass extinction

Recent Google algorithm updates devastate small publishers, causing 95% traffic losses while Reddit and UGC platforms see major gains.
Oct 31, 2024 3 min read
Google's recent search algorithm changes have caused devastating impacts on independent websites
Search Featured

Google Search changes devastate independent websites, traffic drops up to 86% since 2023

Independent website owners report massive traffic losses and potential bankruptcies as Google's search algorithm changes impact visibility.
Oct 31, 2024 2 min read
Amazon's AI Creative Studio
AI

Amazon Introduces AI Creative Studio Beta

Amazon Ads launches AI-powered creative studio in beta, offering advertisers advanced tools for generating and refining marketing content.
Oct 31, 2024 2 min read
Meta's Q3 2024 results
Social

Meta's Q3 Revenue soars to $40.6B as AI Investments drive record growth

Meta reports 19% revenue growth and 35% profit surge in Q3 2024, driven by AI advances across apps and advertising platform.
Oct 31, 2024 6 min read
Canva integrates Amazon Ads app
Retail

Canva integrates Amazon Ads app

Canva's new Amazon Ads integration enables direct creation and publishing of compliant ad content for e-commerce advertisers.
Oct 31, 2024 2 min read
Sexual Health Advertising Policy update
Search

Google expands Sexual Health Advertising Policy

Google introduces new advertising policy for sexual health products, allowing personal lubricants and prescription drugs in specific countries.
Oct 31, 2024 2 min read
← Newer Posts Page 54 of 209 Older Posts →
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