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Stay informed with the latest AI industry news impacting digital advertising and marketing. PPC Land covers breaking developments from Google Gemini, ChatGPT, Microsoft Copilot, and emerging AI platforms. Get expert analysis on how artificial intelligence transforms programmatic advertising, search marketing, and ad tech. From AI-generated content and brand safety to AI Overview ads and traffic impacts, we deliver actionable insights for advertising professionals navigating the AI revolution.

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AI - Nov 09, 2025 Amazon sues Perplexity over covert AI agent access to marketplace

Amazon filed federal lawsuit against Perplexity on November 4, 2025, alleging the AI startup's Comet browser violated computer fraud laws through unauthorized access.

by Luis Rijo

AI - Nov 09, 2025 LLMs achieve 90% accuracy in replicating consumer purchase intent

Research demonstrates semantic similarity method enables language models to simulate consumer surveys with unprecedented fidelity while cutting billions in research costs.

by Luis Rijo

AI - Nov 09, 2025 LLM tracking tools face accuracy crisis from personalization features

Personalization in ChatGPT and other AI platforms creates major challenges for LLM tracking tools as responses vary by user location and preferences.

by Luis Rijo

AI - Nov 09, 2025 Smartly research reveals 92% of marketers say AI reshapes customer engagement

Smartly's 2026 Digital Trends Report shows 92% of marketers agree AI transforms customer engagement while precision-first marketers waste 27% less budget.

by Luis Rijo

Display - Nov 09, 2025 News Corp reports AI content partnerships as digital subscriptions reach 62% of revenue

News Corp's Q1 fiscal 2026 shows 2% revenue growth to $2.14B, AI licensing momentum, accelerated buybacks, and expanding digital subscriptions across Dow Jones properties.

by Luis Rijo

AI - Nov 08, 2025 Google expands no-code AI app builder Opal to 160+ countries

Google's Opal no-code platform expansion to over 160 countries on November 6, 2025 intensifies competition with workflow automation tools like n8n.

by Luis Rijo

AI - Nov 08, 2025 Google intensifies OpenAI competition with 18-month Gemini Pro offer in India

Google Gemini Pro vs Go comparison showing 18-month free offer features for Jio users in India

Google partners with Reliance Jio to provide 18 months of free Gemini Pro access to Indian users aged 18-25, valued at $396 (₹35,100), intensifying competition.

by Luis Rijo

AI - Nov 07, 2025 Amazon launches Kindle Translate for independent authors

Amazon introduces AI-powered translation service for Kindle Direct Publishing authors, supporting English-Spanish and German-English translations to expand global reader access.

by Luis Rijo

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