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Stay informed with the latest AI industry news impacting digital advertising and marketing. PPC Land covers breaking developments from Google Gemini, ChatGPT, Microsoft Copilot, and emerging AI platforms. Get expert analysis on how artificial intelligence transforms programmatic advertising, search marketing, and ad tech. From AI-generated content and brand safety to AI Overview ads and traffic impacts, we deliver actionable insights for advertising professionals navigating the AI revolution.

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AI - Nov 30, 2025 OnAudience integrates AI audience builder with Amazon DSP

UK data provider OnAudience launches direct Amazon DSP integration enabling instant AI-generated audience segments across 200 markets with privacy-compliant targeting.

by Luis Rijo

AI - Nov 30, 2025 Meta's AI automation draws skepticism from advertisers despite performance claims

Marketing professionals question Meta's Advantage+ automation effectiveness as November 2024 concerns resurface following ongoing control tensions.

by Luis Rijo

AI - Nov 30, 2025 Italy opens antitrust probe into Meta over WhatsApp AI chatbot exclusion

Italian competition authority launches precautionary measures against Meta for excluding rival AI chatbot providers from WhatsApp starting October 15, 2025.

by Luis Rijo

AI - Nov 30, 2025 Germany tests algorithmic transparency through landmark enforcement cases

Four German legal actions against X, TikTok, Amazon, and Meta probe platform algorithms under DSA, GDPR, and AI Act, establishing precedents for democratic accountability.

by Luis Rijo

AI - Nov 23, 2025 Kantar forecasts ten marketing trends for 2026 strategic planning

Research firm identifies AI agents, retail media networks, and creator content among critical shifts affecting brands as marketing landscape prioritizes intelligent systems.

by Luis Rijo

AI - Nov 23, 2025 IAB Australia publishes LLM prompting guide for marketing professionals

IAB Australia's four-part prompting framework showing Context, Role, Objective, and Task components.

IAB Australia AI Working Group releases comprehensive guide on November 19, 2025, providing prompt engineering framework for digital advertising stakeholders.

by Luis Rijo

AI - Nov 23, 2025 Brussels proposes sweeping GDPR changes to benefit AI developers

European Commission prepares major privacy law amendments allowing AI companies to process personal data under legitimate interest, marking shift in data protection policy.

by Luis Rijo

Data - Nov 23, 2025 Data governance emerges as critical role for programmatic professionals

Agencies face talent gaps as privacy regulations and AI create demand for specialists understanding campaign execution and data quality frameworks.

by Luis Rijo

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