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Stay informed with the latest AI industry news impacting digital advertising and marketing. PPC Land covers breaking developments from Google Gemini, ChatGPT, Microsoft Copilot, and emerging AI platforms. Get expert analysis on how artificial intelligence transforms programmatic advertising, search marketing, and ad tech. From AI-generated content and brand safety to AI Overview ads and traffic impacts, we deliver actionable insights for advertising professionals navigating the AI revolution.

Latest Articles 791 Articles
AI   -   Jul 12, 2025 Google expands Flow AI video tool with speech generation and global reach
AI-generated video of two small dogs created using Google's Flow platform with Veo 3 technology for filmmakers.

Google's Flow platform introduces speech functionality to image-to-video creation while extending availability to 76 additional countries on July 10, 2025.

by Luis Rijo
AI   -   Jul 11, 2025 One in five AI responses for PPC strategy contain inaccuracies, study finds
Google Gemini leads AI accuracy for PPC with 6% error rate while AI Overviews show 26% incorrect responses

Google Gemini emerges as most reliable platform while AI Overviews show highest error rates.

by Luis Rijo
AI   -   Jul 11, 2025 EU publishes final General-Purpose AI Code of Practice
EU AI Code documentation form requires model details for transparency compliance under new regulations.

Commission receives industry framework as August 2025 compliance deadline approaches.

by Luis Rijo
AI   -   Jul 10, 2025 Google announces Veo 3 access for Pixel 9 Pro users
Pixel 9 Pro smartphone displaying AI Mode feature with colorful neon text on dark background

Pixel 9 Pro owners receive full year Google AI Pro subscription including advanced Veo 3 video generation capabilities.

by Luis Rijo
AI   -   Jul 10, 2025 Google adds AI Mode to Circle to Search
Circle to Search with AI Mode analyzing Dubai chocolate bars on Android device interface

Circle to Search gains AI Mode integration, multimodal capabilities, and gaming assistance across 300 million Android devices.

by Luis Rijo
AI   -   Jul 10, 2025 Perplexity launches Comet AI browser for $200 Max subscribers
Perplexity Comet browser interface showing AI-powered search integration and assistant features

Perplexity introduces Comet browser with integrated AI assistant targeting premium subscribers and power users.

by Luis Rijo
AI   -   Jul 09, 2025 Gemini expands to Wear OS smartwatches globally
Wear OS smartwatch displaying "Ask Google Gemini" interface with colorful AI assistant logo on black screen

Google's AI assistant launches on wearable devices from Pixel, Samsung, OPPO, OnePlus and Xiaomi with advanced voice recognition capabilities.

by Luis Rijo
AI   -   Jul 09, 2025 StackAdapt launches AI assistant Ivy for programmatic advertising
StackAdapt campaign setup interface showing Set Up, Bid & Goal, and Targeting tabs with channel selection dropdown

StackAdapt introduces Ivy™, an AI-powered in-platform assistant helping marketers make faster data-driven decisions across campaign lifecycle with 1,700 early messages.

by Luis Rijo
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