The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.
Data
The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.
HubSpot's CPTO today detailed a plan for full API parity and an open MCP server so any AI agent can access CRM data and intelligence across 280,000+ customers.
Privacy group noyb challenges LinkedIn for refusing to hand over profile visitor data free of charge while selling the same information through its Premium tier.
Google Analytics Data API gains cross-channel conversion reporting in alpha for the first time, giving developers programmatic access to paid and organic data.
Google Analytics Data API gains cross-channel conversion reporting in alpha for the first time, giving developers programmatic access to paid and organic data.
HubSpot's CPTO today detailed a plan for full API parity and an open MCP server so any AI agent can access CRM data and intelligence across 280,000+ customers.
Privacy group noyb challenges LinkedIn for refusing to hand over profile visitor data free of charge while selling the same information through its Premium tier.
A security researcher found Microsoft Edge decrypts all saved passwords into cleartext process memory at startup, a behavior Microsoft describes as by design.
Meta launched Ads CLI on April 29, letting developers and AI agents create and manage ad campaigns directly from the terminal without writing custom code.
The FTC settled its Kochava lawsuit, barring the data broker from selling precise location data linked to sensitive locations without explicit consumer consent.
The Ninth Circuit on April 20, 2026, affirmed the denial of a late intervention bid in the Google Incognito class action, blocking a damages class appeal.
Nielsen launched Predictive Sales Lift on April 27 to forecast incremental revenue for Nielsen ONE Ads campaigns across digital and CTV channels in the U.S.
