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The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Latest Articles 1246 Articles
Display   -   Jan 18, 2026 Industry leaders spar over brand building's toughest challenge yet
Brand equity clarity dissolves into fragmented digital chaos across devices and algorithms

Marketing strategists debate whether modern media environments have made advertising fundamentally harder—or if claims of secular stagnation miss the point entirely.

by Luis Rijo
Search   -   Jan 18, 2026 Microsoft adds customer goals and automation across Performance Max
 11:07 Microsoft Advertising network showing connections across Bing, Outlook, Edge, and LinkedIn platforms

Microsoft expands Performance Max campaigns with customer acquisition targeting while introducing automated assets to responsive search ads across most global markets.

by Luis Rijo
Display   -   Jan 17, 2026 Media leaders expect 43% more traffic losses as AI reshapes journalism
Publishers prioritize investigations (+91) over service journalism (-42) as AI reshapes content

Survey of 280 news executives reveals Google Search traffic fell 38% in US, with publishers pivoting to YouTube and AI platforms while questioning industry survival.

by Luis Rijo
AI   -   Jan 17, 2026 The ad industry won't hand LLMs 'the keys' to spend budgets
Human hand clicking to spend ad dollars - LLMs blocked from autonomous bidding authority

Large language models accelerate workflows but remain blocked from bidding decisions as platforms draw boundaries at point of spend, Digiday reports.

by Luis Rijo
Display   -   Jan 17, 2026 Atlantic sues Google claiming ad tech cheated publishers out of billions
Google's ad tech monopoly depicted as demon draining publisher revenue through rigged auctions

The Atlantic files antitrust lawsuit accusing Google of monopolizing ad tech through rigged auctions, following April 2025 court ruling against the company.

by Luis Rijo
Display   -   Jan 17, 2026 Platform failures hit publishers as AI commerce protocols arrive
Google Ad Manager dashboard showing $2.25k revenue drop during January platform failures

Google ad infrastructure crashes slash publisher revenue 90% while Universal Commerce Protocol debuts, as industry confronts autonomous spending hesitancy.

by Luis Rijo
Display   -   Jan 15, 2026 Google gives advertisers one placement list to rule them all
Google Ads interface showing new "Exclude from account" option for placement exclusions menu

Account-level placement exclusions consolidate brand safety controls across Performance Max, Demand Gen, YouTube and Display in a single Google Ads setting.

by Luis Rijo
AI   -   Jan 15, 2026 Ad tech veteran slams IAB's 2026 agenda for abandoning publishers
IAB Annual Leadership Meeting 2026 logo featuring February 1-3 dates in Palm Springs, California

Industry founder challenges Interactive Advertising Bureau to address existential revenue crisis facing digital media companies amid AI traffic collapse

by Luis Rijo
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