Announcement

DOOH

The latest news about DOOH. DOOH stands for Digital Out-of-Home advertising. It is a form of advertising that uses digital screens to display ads in public places, such as billboards, bus shelters, airports, and shopping malls. DOOH ads can be static or dynamic, and can include video, audio, and interactive elements.

Latest Articles 166 Articles
DOOH   -   Nov 25, 2025 Broadsign acquires Place Exchange in out-of-home consolidation deal
Broadsign acquires Place Exchange in out-of-home consolidation deal

Out-of-home advertising technology provider expands programmatic reach to 1.8 million screens through supply-side platform acquisition backed by Crestline Investors.

by Luis Rijo
DOOH   -   Nov 23, 2025 Programmatic DOOH delivers 20x better carbon efficiency than display ads
Programmatic DOOH delivers 20x better carbon efficiency than display ads

VIOOH reports 0.041g CO2e per impression in 2024, outperforming industry standards by over 90% as digital out-of-home platform adopts new sustainability framework.

by Luis Rijo
DOOH   -   Nov 17, 2025 JCDecaux extends Brussels transit advertising contract through 2038
JCDecaux extends Brussels transit advertising contract through 2038

JCDecaux wins 8+2+2 year STIB contract covering Brussels metro, tram, and bus advertising with 180-200 new digital screens starting February 2026.

by Luis Rijo
DOOH   -   Nov 14, 2025 Broadsign enables advance DOOH booking through StackAdapt partnership
Broadsign enables advance DOOH booking through StackAdapt partnership

Three companies launch automated programmatic guaranteed transactions for North American digital out-of-home advertising, simplifying inventory reservation.

by Luis Rijo
DOOH   -   Nov 12, 2025 Swiss cities Olten and Solothurn gain digital screens with emergency alert capabilities
Swiss cities Olten and Solothurn gain digital screens with emergency alert capabilities

APG|SGA deploys 32 digital displays across two municipalities, enabling authorities to override commercial content during emergencies while providing residents with cultural information and public announcements.

by Luis Rijo
DOOH   -   Nov 07, 2025 JCDecaux returns to Barcelona with 10-year street furniture contract
JCDecaux bus shelter in Barcelona displaying digital advertising with Sagrada Familia backdrop

JCDecaux secures exclusive 10-year Barcelona bus shelter and information panel contract, deploying 300 digital screens across Spain's second-largest city.

by Luis Rijo
DOOH   -   Nov 07, 2025 JCDecaux reports mixed Q3 results as Olympics comparison weighs on growth
JCDecaux

JCDecaux posted €926.1 million revenue in Q3 2025 with -0.9% organic decline, but underlying growth reached approximately 3% excluding Olympics impact.

by Luis Rijo
DOOH   -   Nov 06, 2025 VIOOH expands programmatic DOOH in Brazil with RZK Digital partnership
RZK Digital DOOH

VIOOH partners with RZK Digital on November 6, 2025, bringing programmatic access to 800 screens across Brazil's urban terminals reaching 75 million monthly visitors.

by Luis Rijo
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