Google GML backstage: product leaders on Gemini, AI Max, and measurement
Google product leaders at GML 2026 explain how Gemini changes intent matching, AI Max requirements, Asset Studio video creation, and new measurement signals.
Search
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
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Pichai on Google Zero, AGI timeline, and a Search he admits is too opinionated
Pichai says Google Search has become too opinionated, while Conde Nast plans for zero referral traffic and AGI timelines continue to shrink across the industry.
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SISTRIX May 2026: MCP for all, core update patterns, and ChatGPT shifts
SISTRIX May 2026 roundup: MCP server opens via OAuth to all tiers, early core update winners and losers emerge, and GPT-5.5 shifts ChatGPT citations by 47%.
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Google Ads will require passkeys for sensitive actions from July 15
Google Ads mandates passkeys for sensitive account actions from July 15, 2026, replacing passwords with biometric login to block phishing and account hijacks.
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Google extends Preferred Sources into AI Mode as new sites lose ground
Preferred Sources now badges links inside AI Overviews and AI Mode, a personalization tool that rewards established audiences while new publishers stay buried.
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AI ads inside answers, Walmart data leaves the walled garden
Walmart Connect opens VIZIO CTV to Yahoo DSP, Google AI Mode crosses 1 billion users with embedded ads, Amazon tightens Prime, and a Linux trial looms.
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Ahrefs adds Grok to Brand Radar and quadruples API limits in April update
Ahrefs ships 8 April 2026 updates: Grok enters Brand Radar, API units quadruple on Lite plans, and the Social Media Manager overview gets rebuilt from scratch.
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Google's I/O 2026 shift: search is becoming an AI agent, not a tool
Veronika Höller argues Google I/O 2026 transformed search into an AI decision agent, not an answer engine - and most marketers are still not ready for it.
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Australia's digital ad market hits record $4.9bn Q1, up 15.3%
Australia's Q1 2026 internet ad market reaches a record $4.9bn, up 15.3%, with video and search leading growth and SMEs joining large brands as major spenders.
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AI ads, data deals, and a search shakeup define the week
Google's May core update, Publicis-LiveRamp for $2.2B, ChatGPT ad upgrades, DMA fines, and programmatic RTB changes dominated marketing news May 22-28, 2026.
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Google's Discover data went dark on May 21 - what publishers need to know
A Search Console logging error on May 21, 2026 wiped Discover click and impression data for the entire day, Google confirms. Third Discover bug in weeks.
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Google brings Preferred Sources into AI Overviews and AI Mode today
Google today expanded Preferred Sources into AI Overviews and AI Mode, adding Highly Cited labels and carousels as publishers navigate ongoing traffic decline.
