Google spam policies now officially cover AI Overviews and AI Mode in Search
Google today clarified that spam policies apply to AI Overviews and AI Mode, ending ambiguity over manipulation penalties in AI-generated search results now.
Search
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
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AI search upends publishers: global digital subscriptions grow but fragment
FIPP and WAN-IFRA's 2026 Snapshot finds AI search disrupting referral traffic as bundling and direct audience relationships replace single-title sub models.
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Google's new guide for AI search: what SEO really needs now
Google published a new guide on May 15 to help website owners optimize for generative AI in Search, addressing AEO and GEO misconceptions directly for SEO.
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Upfront week reshapes TV ad money as OpenAI bolts on custom audiences
Amazon, Disney, Netflix, NBCU and Fox stage 2026 upfronts as OpenAI adds audience targeting, Google rewires Analytics, and CTV fraud climbs 140% year-on-year.
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Lily Ray: what the SEO industry is getting dangerously wrong about AI search
Lily Ray warns on GEO spam, listicle manipulation, and the AI search optimization tactics that Google and Microsoft are now flagging as LLM poisoning here.
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Future PLC's Google problem: profit falls 67% as search traffic shrinks
Future PLC's H1 2026 results show profit down 67% and at least 60% of revenue still linked to Google search traffic, as programmatic and ecommerce decline.
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YouTube's 18x surge in Google Discover reveals a hidden video pipeline
A new study maps the three-stage YouTube cascade inside Google Discover that grew 18x in a single quarter, now reaching 13% of English devices by February 2026.
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Google search volatility spikes again - and sites are vanishing from the index
Google search ranking volatility hits May 13-14 as deindexing rates climb across the web, with multiple tools and the SEO community flagging sharp disruption.
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Semrush embeds search intelligence inside Lovable's AI app builder
Semrush integrates 28 billion keywords and 43 trillion backlinks natively into Lovable's AI app builder, giving non-technical founders SEO tools from day one.
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Microsoft Clarity Citations goes GA: now track how AI answers cite your site
Microsoft Clarity Citations is now generally available, letting publishers measure how AI-generated answers discover, ground, and cite their web content pages.
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Zero Click Marketing becomes a book as web traffic falls 46% in three years
Rand Fishkin and Amanda Natividad open pre-orders for Zero Click Marketing, a practical guide for marketers as website traffic collapses 46% in three years.
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Impression opens New York office in first US push after 27% revenue surge
British performance marketing agency Impression expands to New York with two US clients, Exclusive Resorts and AcquireUp, after posting a 27% revenue surge.
