Google Ads sunsets Travel Commission bidding strategies
Google Ads this week announced the sunset of commission-based bidding strategies for hotel campaigns, suggesting alternative solutions for improved campaign performance and future-proofing.
Search News
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
Microsoft launches Enhances Conversions and streamlines Campaign creation
Microsoft Advertising this week rolled out key updates in February, focusing on improved conversion tracking and streamlined campaign creation.
Google opens up Kenyan market for complex financial products ads
Google this month announced an update to its Financial products and services policy, allowing advertisements for Contracts for Difference (CFDs) and rolling spot forex in Kenya.
Yandex N.V. to divest Russia-Based businesses, including its brand
Yandex N.V., the parent company of the Russian internet giant, announced today a binding agreement to sell its Russia-based businesses and certain international operations to a consortium led by its Russian management team.
Google bids farewell to the Cache Link
Google last month has officially retired the "cached" link from its search results. This feature, allowing users to view a snapshot of a webpage as Google last indexed it, has been a staple of the search engine since its early days.
Google Search Central Live Returns to Brazil and Heads to Argentina in 2024
Google is calling all SEOs, website owners, developers, and anyone interested in Google Search in Brazil and Argentina. Get ready to learn, network, and gain valuable insights.