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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
New addendum standardizes ad IDs, supports interactive ads, and enhances high-resolution content for Connected TV.
Netflix's Q2 2024 results show 17% revenue growth and 8 million new subscribers, driven by content hits and ads tier growth.
YouTube's Q2 2024 results show 13% ad revenue growth, streaming leadership, and successful AI integration in advertising.
by Luis Espada
YouTube's Q2 2024 results show 13% ad revenue growth, streaming leadership, and successful AI integration in advertising.
by Luis Espada
New addendum standardizes ad IDs, supports interactive ads, and enhances high-resolution content for Connected TV.
by Luis Espada
Netflix's Q2 2024 results show 17% revenue growth and 8 million new subscribers, driven by content hits and ads tier growth.
by Luis Espada
Nielsen's The Gauge shows streaming gains in Mexico, reaching 19% of TV viewing time, with Netflix leading the growth.
by Luis Espada
Nielsen's The Gauge reveals streaming's unprecedented 40.3% share of TV usage in June 2024, surpassing cable's previous record.
by Luis Espada
In a recent update for YouTube creators, YouTube announced the launch of text-to-speech for Shorts but delayed the availability of custom thumbnails until later.
by Luis Espada
Kantar research reveals surprising insights on attention's role in brand-building, reshaping advertising strategies.
by Luis Espada
A new study by LG Ad Solutions explores parent shopping habits for back-to-school season, highlighting the rise of CTV advertising and the enduring popularity of in-store shopping.
by Luis Espada