The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
Fubo Sports Network now streams on Hulu + Live TV's $89.99 plan, bringing 1,200 hours of annual sports content to Disney's platform following October 2025 merger completion.
iSpot launches SAGE, an agentic AI platform analyzing 2.5 million ads and 100 million consumer survey responses to accelerate TV advertising creative decisions.
Kochava today launched Atlas Performance by Kochava, the industry's first true Supply Performance System for premium publishers and platforms.
Bad Bunny's Super Bowl LX halftime show attracted 128.2 million viewers, ranking fourth all-time, while setting social media records with 4 billion views and shattering Spanish-language broadcast figures.
Apple Sports adds golf tracking for PGA Tour and LPGA Tour events with live scores, hole-by-hole results, and individual scorecards starting this weekend.
Gadea Rodriguez Fernandez joins from PubMatic as largest independent sell-side platform expands Southern European footprint.
Nielsen tests smartwatch-style devices to track co-viewing during Super Bowl LX and major live events, building on Big Data + Panel measurement advances.
Disney+ and Hulu advertising revenue reached record levels in Q1 fiscal 2026, signaling accelerated monetization of the entertainment giant's 122 million ad-supported streaming subscribers.
Music video network combines AI targeting with guaranteed attention scores, offering marketers certainty in an era where impression counts no longer suffice.
Amazon advertising revenue surged 23% to $21.3 billion in Q4 2025, driven by Prime Video's 315 million global viewers and accelerating demand-side platform growth across streaming inventory.
Agency partnership demonstrates how precision targeting in fragmented streaming landscape drives measurable results through attention-focused placements.
Teads partners with Google TV to expand HomeScreen ad inventory globally, reaching 500M+ devices with 3D creative formats that drove +7% favorability for Michelin.
