The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
Omnichannel outcomes platform introduces deterministic measurement outside the United States for connected TV campaigns, connecting streaming exposure to qualified actions with beta availability across US, EU5, and APAC markets.
Teads introduces performance tracking for connected TV advertising beyond impressions, connecting premium streaming exposure to qualified visits and conversions.
Dentsu and Stitch Head film campaign demonstrates how linear television joins digital media in automated buying platforms powered by FreeWheel technology.
CNIL survey reveals 25-48% of French users would pay €5.50-€9 monthly for ad-free services as consent-or-pay models reshape European digital advertising.
YouTube launches Communities on desktop computers, AI-powered Live Q&A stickers, and a pilot program allowing terminated creators to request new channels after one year.
Taboola partners with Paramount to extend connected TV advertising impact across open web, introducing Performance Multiplier solution for small business marketers.
Netflix reported $11.51B revenue for Q3 2025 with advertising business on track to double annually, though Brazilian tax dispute reduced operating margin to 28% from expected 31.5%.
Platform rolls out updated interface across mobile, web, and TV devices starting October 13 with improved navigation and custom animations.
Netflix will host Spotify Studios and The Ringer video podcasts from early 2026, including The Bill Simmons Podcast and The Rewatchables across multiple content categories.
Apple announces five-year deal to stream all F1 races exclusively on Apple TV starting 2026, marking major expansion into live sports broadcasting.
YouTube Culture & Trends team examines 5,000 top-purchased products from first half of 2025, revealing how creators drive transactions through communities.
Podcast company achieves $20.4M revenue and $1.2M profit in Q3 2025 while ranking #1 in US video podcasts. Brand advertisers reach 10,058, up 22% year-on-year.
