The Trade Desk yesterday announced a revamp of the The Trade Desk Edge Academy, a certification and learning platform. The Trade Desk is making The Trade Desk Edge Academy available free of charge for the first time until the end of 2020, and open for everyone.
The Trade Desk says The Trade Desk Edge Academy, launched in 2013, will be open to digital marketing professionals and anyone looking to enter the industry.
“During this time of market uncertainty, marketers are prioritizing ad opportunities that are measurable and comparable. This accelerated focus on data-driven decisioning is putting immediate pressure on skills development across the advertising industry,” said Jeff Green, The Trade Desk CEO. “Our revamped training platform will help meet this demand for new skills and certifications. And making these courses available at no cost will provide anyone looking to use this opportunity to break into one of the world’s fastest-growing industries with the most contemporary skills.”
According to The Trade Desk, over 11,000 professionals received professional certifications from The Trade Desk Edge Academy.