Twitter launches Twitter Shops in the US
Twitter Shops are a new beta experiment.
![Twitter Shop](/content/images/size/w2000/2022/04/Twitter-Shop.jpg)
Twitter last month launched Shop Spotlight, a new module enabling merchants to handpick a collection of up to 50 products to showcase to shoppers on Twitter.
Twitter Shops are available to select merchants in the U.S. businesses, including @Verizon, @ArdenCove, @LatinxInPower, @GayPrideApp, and @AllIDoIsCookUS.
For now, only people in the U.S. who use Twitter in English on iPhones will be able to view and interact with Twitter Shops.
When users go to the Twitter profile of a merchant that has Twitter Shops enabled, they will see a “View shop” button just above their Tweets. When they tap the button, it will open up the merchant’s shop, where you they scroll through items. When users click on the product, they will open an in-app browser where they can checkout on the merchant’s website.
![](https://ppc.land/content/images/2022/04/Twitter-Shops.gif)
PPC Land is an international news publication headquartered in Frankfurt, Germany. PPC Land delivers daily articles brimming with the latest news for marketing professionals of all experience levels.
Subscribe to our newsletter for just $10/year and get marketing news delivered straight to your inbox. By subscribing, you are supporting PPC Land.
You can also follow PPC Land on LinkedIn, Bluesky, Reddit, Mastodon, X, Facebook, Threads, and Google News.
Know more about us or contact us via info@ppc.land
Our latest marketing news:
- Amazon launches Target Promotion for Sponsored Products advertisers
- Amazon Prime Video secures landmark NBA and WNBA broadcasting rights deal
- FTC Warns: Hashed data not anonymous, companies risk deceptive practice claims
- Taboola unveils AI-powered solution to boost publisher traffic amid digital shifts
- Meta tackles Nigerian financial Sextortion Scams in massive account purge
- FTC launches probe into surveillance pricing practices of eight companies
- Location-based advertising: revolutionizing digital marketing strategies
- Reddit's exclusive Search Deal with Google raises concerns over AI Data
- Netflix surges in Nielsen rankings, streaming dominates TV consumption
- Kargo and TikTok partner to enhance offline sales insights for advertisers