93% of Facebook’s mobile advertising revenue is now mobile

Facebook this week reported the first quarter 2019 results and revealed that mobile advertising revenue represented approximately 93% of advertising revenue for the first quarter of 2019, up from approximately 91% of advertising revenue in the first quarter of 2018.

The number of daily active users (DAUs) is increasing by 8% year-over-year. 1.56 billion on average for March 2019. Facebook estimates that more than 2.1 billion people now use Facebook, Instagram, WhatsApp, or Messenger every day on average, and around 2.7 billion people use at least Facebook, Instagram, WhatsApp, or Messenger each month.

Facebook has now 37,773 employees, an increase of 36% year-over-year.

Facebook revenue with advertisement was $15 billion in the first quarter of 2019, an increase of 26% year over year.