About
PPC Land is your premier source for news and insights in the dynamic world of digital marketing. Founded in 2016, we've been at the forefront of reporting on ad tech, online marketing, advertising, and programmatic ads for over eight years.
Our Focus
We cover a wide range of digital marketing topics, including:
- Display Advertising
- Video Marketing
- Search Engine Marketing
- Social Media Advertising
- Audio Advertising
- Digital Out-of-Home (DOOH)
- Data Analytics
- Retail Media
- Mixed Reality Marketing
Our commitment
PPC Land provides readers with accurate, timely, and unbiased information. Content is crafted to help both beginners and seasoned professionals navigate the complex landscape of marketing.
What we offer
- Latest News: Stay informed about the most recent developments in the digital marketing industry.
- In-Depth Analysis: Gain insights into market trends and emerging technologies.
- Expert Tips: Learn strategies to optimize your marketing campaigns from industry professionals.
- Case Studies: Explore real-world examples of successful (and unsuccessful) marketing initiatives.
- Tools and Resources: Access curated resources to enhance your marketing efforts.
PPC Land is owned and operated by Daniel Rijo, a marketing professional with over a decade of experience in digital marketing. Based in Frankfurt, Daniel brings a wealth of industry knowledge and insights.
Articles are written with the assistance of generative AI technology, but each piece is carefully reviewed, edited, and enhanced with additional information by our experienced team. This approach allows us to deliver high-quality, relevant content at the pace of the rapidly evolving digital marketing landscape.
To ensure full transparency and credibility, we always link to and clearly mention our sources within our articles. This practice not only validates our information but also allows our readers to delve deeper into topics of interest. We believe in empowering our audience with verifiable facts and comprehensive context, maintaining the highest standards of journalistic integrity in the digital age.
We believe in full transparency in our reporting. All our articles include clear dates, bylines, and author information. We also disclose any sponsored content or affiliate relationships in accordance with ethical journalism practices.
Funding model
PPC Land is primarily funded by our subscribers. By subscribing, you'll receive all our news directly in your email inbox. Our subscribers include a diverse range of professionals in the digital marketing ecosystem:
- Publishers
- Advertisers
- Agency professionals
- MarTech specialists
- Industry advisors
- Investors
- Regulatory professionals
Connect with Us
Stay connected with PPC Land across various platforms:
For inquiries, feedback, or more information, please contact us at info@ppc.land