To use Google Adwords you will need to create a Google Account. That doesn´t mean you need to create a Gmail. You can use your normal email account or your company email account. For that, you need first to create a Google Account without Gmail. If you already use a Gmail, you already have a Google account, so you can proceed with the creation.

I already have a Google Adwords account

If you already have a Google Adwords account, you will need to transfer that account to another Google account, as Google only allows one adwords account associated to a Google Account. To associate your Adwords account, the steps are:

  1. Invite the new user as admin;
  2. Accept the invitation with the new user;
  3. Confirm the AdWords access with the original access;
  4. With the new access remove the old Google Account from the Adwords account.

Following these 4 steps will allow you to accept an invitation to a Google Adwords Account, or to create a new account. We recommend the creation of a Google Adwords Manager Account.