Luis Rijo

Americans plan to spend a record $199.78 per person on Valentine's gifts in 2026, with pet spending reaching $2.1 billion as consumers expand celebrations.

Interactive Advertising Bureau's Cohen says AI agents rewrite every rule after three decades of explosive digital advertising expansion.

Search volatility intensified during the first week of February 2026 as Google deployed a Discover-specific update prioritizing local content, while OpenAI began accepting advertisers for ChatGPT placements at premium rates exceeding typical social media inventory.

StackAdapt achieves EU-U.S. Data Privacy Framework certification, enabling compliant cross-border data flows while strengthening its global advertising technology operations.

Nielsen's request for stay granted by Second Circuit on February 3, blocking preliminary injunction in Cumulus antitrust case over contested radio ratings policy.

Agency partnership demonstrates how precision targeting in fragmented streaming landscape drives measurable results through attention-focused placements.

Industry executives question whether Google Discover's February 2026 geo-preferencing update transforms the open web into geographic echo chambers.

IAB report reveals 75% of marketers say attribution, incrementality and MMM underperform while half scale AI adoption despite legal and accuracy concerns.