Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9469 Articles

Video - Aug 15, 2025 Amazon Prime Video begins NBA coverage with October 24 doubleheader

Amazon Prime Video launches NBA coverage October 24, 2025 with 67-game season including Emirates Cup tournament

The streaming service launches its inaugural NBA season with 67 games as part of an 11-year broadcasting partnership.

by Luis Rijo

Data - Aug 15, 2025 Nielsen launches Connected TV intelligence for Australia's advertising market

Nielsen Ad Intel CTV dashboard showing Australia streaming analytics for Netflix, YouTube, Prime Video platforms

Nielsen announces Q4 2025 launch of Ad Intel CTV in Australia, bringing competitive intelligence to streaming platforms for marketers analyzing spend.

by Luis Rijo

Video - Aug 15, 2025 YouTube enables studio editing for auto-dubbed videos and doubles post image limit

YouTube Studio interface showing video editing timeline with automatic dubbing and community posts across devices

YouTube's August 12 announcement introduces enhanced video editing capabilities and expands creator publishing options through three platform updates.

by Luis Rijo

AI - Aug 15, 2025 Google's John Mueller warns AI SEO acronyms signal spam tactics

Google's John Mueller warns against AI SEO acronym hype on Bluesky, calling urgent promotion spam tactics.

Google search advocate suggests growing push for GEO, AIO, and AEO terminology indicates scamming attempts targeting marketing professionals.

by Luis Rijo

AI - Aug 15, 2025 Arizona court sanctions lawyer for AI-generated false citations

Modern courtroom with AI technology displaying legal citations and digital evidence on screens and tablets.

Judge revokes attorney's pro hac status and imposes multiple sanctions after majority of legal citations were fabricated by AI.

by Luis Rijo

Display - Aug 15, 2025 Louisiana sues Roblox platform over child safety failures

Louisiana Department of Justice seal with "Lawsuit Filed against Roblox" text for child safety legal action

Gaming company faces legal action alleging inadequate predator protections while expanding advertising partnerships.

by Luis Rijo

Video - Aug 14, 2025 YouTube Promote challenges Google Ads with enhanced targeting tools

YouTube Promote ad showing "Visit Site" call-to-action button for enhanced website campaign targeting

YouTube Promote gains granular call-to-action targeting for website campaigns, positioning itself as a simplified Google Ads alternative for creators announced August 12, 2025.

by Luis Rijo

Search - Aug 14, 2025 Google launches preferred sources feature in Top Stories for users

Google Preferred Sources interface showing source selection and personalized news results

News customization tool allows users to star favorite outlets but remains limited to US and India markets with technical barriers for global access.

by Luis Rijo