Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9483 Articles

Retail - Aug 04, 2025 Chinese giant JD.com offers €2.2 billion for Media Markt and Saturn

Chinese e-commerce company launches voluntary takeover bid for Media Markt and Saturn parent at €4.60 per share premium.

by Luis Rijo

Data - Aug 04, 2025 Microsoft gets EU hall pass despite admitting it can't protect European data

EU officials celebrate Microsoft compliance with blindfolds on while massive US Cloud Act elephant looms behind them.

Regulators declare victory over contractual band-aids while Cloud Act elephant remains in room.

by Luis Rijo

Video - Aug 04, 2025 Riot Games allows betting sponsors for League and Valorant teams

Massive esports arena filled with thousands of fans watching League of Legends tournament on giant screens

Riot Games announces betting sponsorship policy for North America, Europe, and Middle East teams starting 2025.

by Luis Rijo

Audio - Aug 04, 2025 Spotify raises premium subscription prices in multiple global markets

Spotify toy character standing next to rising price chart showing premium subscription increases globally.

Monthly premium costs increase from €10.99 to €11.99 for subscribers across South Asia, Middle East, Africa, Europe, Latin America, and Asia-Pacific regions.

by Luis Rijo

Display - Aug 04, 2025 OpenX files follow-on antitrust lawsuit against Google's ad tech monopoly

OpenX warrior faces Google giant in antitrust battle over ad tech monopoly dominance

Digital advertising pioneer seeks damages after court victory establishes Google's illegal market dominance.

by Luis Rijo

AI - Aug 04, 2025 Anthropic expands Academy with enterprise partner courses

Major AI training initiatives now include specialized tracks from AWS, Google Cloud, and Deloitte.

by Luis Rijo

Data - Aug 04, 2025 ICO publishes guidance on profiling tools for online safety compliance

UK flag with digital privacy icons showing data protection and online safety compliance systems.

Data protection watchdog clarifies requirements for trust systems ahead of UK regulatory changes.

by Luis Rijo

Video - Aug 04, 2025 Google integrates affinity audiences with Netflix campaigns via DV360

Netflix Display & Video 360 integration enables Google affinity audiences targeting for streaming ads

Google Marketing Platform now offers affinity audience targeting for Netflix campaigns through Display & Video 360 integration.

by Luis Rijo