Google commits to EU AI code amid compliance concerns
Google and other US tech giants prepare for European AI regulation with mixed industry response.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
Posts
Previous Posts-
-
Dailymotion launches conversational ad format powered by AI technology
Dailymotion EchoAI enables real-time dialogue in video ads across all screens with AI-powered conversational engine.
-
Google launches video overviews feature for NotebookLM research assistant
Video summaries join audio overviews as Google expands AI-powered content creation capabilities for researchers and teams.
-
Samba TV and Kochava launch unified cross-platform TV measurement solution
Description: Partnership combines first-party viewership data with advanced attribution analytics for precise TV measurement.
-
Australian retail media spending shows steady growth amid measurement challenges
Brands increase investment in retail networks by 79% while reporting transparency remains industry priority.
-
Amazon introduces star-only seller feedback system
Amazon removes written feedback requirement, limits seller appeals for ratings-only reviews starting August 4.
-
HubSpot launches first CRM connector for Anthropic's Claude
HubSpot expands AI integrations with Claude access to real-time customer data across sales, marketing and service teams.
-
Media agencies face satisfaction decline as retail budgets surge 20%
New research shows declining sentiment despite 20% budget increase, highlighting measurement challenges and education gaps for agencies working with retail media networks.
-
Fubo expects positive EBITDA for first time after Q2 2025 performance
Streaming platform anticipates exceeding revenue guidance while approaching merger with Disney's Hulu Live TV service.
-
IAB Australia reveals online shopping surge in fifth consumer insights report
Australian consumers now spend over $63 billion annually on online retail as shopping behaviors continue evolving post-pandemic according to latest industry research.
-
Criteo and WPP Media launch commerce-driven CTV activation
Partnership combines Criteo's $1 trillion commerce signals with WPP's Open Intelligence across Roku, Samsung and Scripps.
-
Australian retail media set to triple US growth rates despite global consolidation trends
Australian retail media market projected to reach $3 billion by 2027 while US faces platform fragmentation hurdles.
