Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9507 Articles

Video - Jul 30, 2025 Fubo expects positive EBITDA for first time after Q2 2025 performance

Streaming platform anticipates exceeding revenue guidance while approaching merger with Disney's Hulu Live TV service.

by Luis Rijo

Retail - Jul 30, 2025 IAB Australia reveals online shopping surge in fifth consumer insights report

IAB Australia Commerce Report Wave 5 reveals shopper trends transforming retail marketing across Australia and New Zealand markets.

Australian consumers now spend over $63 billion annually on online retail as shopping behaviors continue evolving post-pandemic according to latest industry research.

by Luis Rijo

Video - Jul 30, 2025 Criteo and WPP Media launch commerce-driven CTV activation

Partnership combines Criteo's $1 trillion commerce signals with WPP's Open Intelligence across Roku, Samsung and Scripps.

by Luis Rijo

Retail - Jul 30, 2025 Australian retail media set to triple US growth rates despite global consolidation trends

Australia vs US retail media: 4.6x growth rate advantage, $3B by 2027 vs $97.9B mature US market

Australian retail media market projected to reach $3 billion by 2027 while US faces platform fragmentation hurdles.

by Luis Rijo

Retail - Jul 30, 2025 Criteo raises guidance following second quarter growth in retail media

Criteo Q2 2025 commerce media platform growth with AI-powered retail advertising and digital storefronts

Company achieves $483 million revenue while deploying $104 million for share repurchases.

by Luis Rijo

Data - Jul 30, 2025 EU age verification app faces criticism over Google dependency

European Union's new age verification prototype requires Google Play Integrity API, raising concerns about digital sovereignty.

by Luis Rijo

Data - Jul 30, 2025 Google disables conversion tracking for non-compliant EU advertisers

Google email notification disabling ads tracking for EU advertisers without consent mode v2 compliance.

Google disables ads personalization and tracking for EU advertisers without consent mode v2 as of July 21, 2025.

by Luis Rijo

AI - Jul 30, 2025 SAP CEO challenges Europe's AI data center strategy amid tech sovereignty debate

SAP CEO Christian Klein discusses Europe's AI strategy during Bloomberg interview on July 13, 2025 in Germany.

SAP chief executive dismisses infrastructure investment calls, advocates software layer focus over hardware expansion in European artificial intelligence development race.

by Luis Rijo