W3C elects new board of directors: 7 leaders shaping the web's future
W3C members have chosen 7 directors to guide web standards for the next 2 years, marking a crucial phase in the consortium's evolution as an independent entity.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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Google Analytics introduces Data Layer Tutorial for enhanced web tracking
New video tutorial explains data layer implementation in Google Tag Manager and gag.js for improved website tracking and tag management.
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Cloudflare reinforces Free Tier commitment with 15 new features announcement
Cloudflare reaffirms its dedication to free services on its 14th anniversary, unveiling 15 new features for free tier users.
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IAS and OpenX join forces to boost brand safety and ad quality measurement
AI-powered solutions aim to improve advertiser confidence and publisher yield in digital advertising ecosystem.
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Equativ acquires Kamino Retail: boosting Retail Media capabilities globally
Equativ's strategic acquisition of Kamino Retail enhances its retail media offerings, targeting $166B market by 2025.
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Google Ads updates betting policy for Brazil: new rules from September 30
Google aligns ad policy with Brazil's new betting laws. Certification required for advertisers. Aggregators banned. Learn more.
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Google vs DOJ: Ad Tech trial wraps up, closing arguments set for November
DOJ vs Google ad tech trial ends after 3 weeks. Learn key arguments, testimonies, and what's next in this landmark antitrust case.
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Google Analytics boosts Data Import features, fixes Attribution Bug in 2024
Learn about GA4's new multi-source data import, quota tracking, and session attribution fix in the latest September 2024 update.
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In-App ads drive higher customer engagement than social media
AppLovin's Consumer Mobile Trends 2024 report reveals in-app ads outperform social media in customer engagement and loyalty.
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Cloudflare's Speed Brain makes websites load faster
New tech from Cloudflare predicts and loads web pages before users click, cutting load times by up to 75%.
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FTC launches operation AI Comply to combat deceptive AI claims and schemes
Federal Trade Commission announces crackdown on companies using AI hype or technology for unfair and deceptive practices.
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DV360 enhances YouTube advertising with new planning features
Google introduces efficient reach line items, 30-second ads for YouTube Select, and phases out Digital Content Labels
