Amazon unveils AI-powered assistant to boost seller productivity and growth
Amazon launches Project Amelia, an AI assistant using Bedrock to provide tailored business insights for sellers in its marketplace.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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FTC Report finds Social Media companies engaged in Vast Surveillance of users
FTC report finds social media firms engaged in "vast surveillance," calls for new privacy laws amid industry pushback.
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YouTube Premium prices surge: up to 56% increase in multiple countries
YouTube raises Premium subscription costs significantly in multiple countries, sparking user backlash and cancellations.
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Google Tag Manager Variables
Explore built-in and user-defined variables in Google Tag Manager for enhanced web tracking and analysis.
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Google Ad Manager: Limited Private Auction reporting issue affects some users
Google reports minor attribution problem for some Ad Manager users, affecting limited Private Auction impressions in reporting data. Updates expected.
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Roku launches Ads Manager
Roku introduces a self-service platform for CTV ads, offering performance-focused tools and Shopify integration for marketers.
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Microsoft Clarity now essential app for marketers in HubSpot Marketplace
Microsoft Clarity integration with HubSpot recognized as crucial tool for marketers, offering enhanced user insights and streamlined workflows.
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YouTube's Hype feature empowers fans to boost emerging creator visibility
New 'Hype' tool on YouTube allows viewers to promote videos from smaller channels, aiming to increase discoverability.
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YouTube unveils new Communities Feature to enhance fan connections
YouTube launches Communities, a dedicated space for creators and fans to interact beyond video comments, set to expand in 2025.
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YouTube unveils AI-powered features to enhance creator experience
YouTube introduces AI tools for video generation, content ideation, and community engagement to empower creators and viewers.
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Zeta Global and Yahoo announce partnership for AI-powered marketing
Collaboration aims to enhance Yahoo's email marketing and audience targeting using Zeta's AI platform for improved engagement.
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Amazon's Buy with Prime expands with new capabilities and more brands
Buy with Prime sees significant growth and introduces new features to enhance merchant and shopper experiences.
