Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, native, and DOOH. Based in Europe. Reach out via [email protected]
X deploys Grok AI for brand safety scoring, claiming 99%+ safety rates and 97%+ suitability scores as the platform tries to recover $1.18B in lost ad revenue.
YouTube Premium Lite adds background play and downloads for most non-music videos, narrowing the gap with full Premium. Shorts and music content stay excluded.
Germany's BVDW published a 12-page whitepaper in February 2026 on curation in programmatic advertising, setting role definitions, technical standards, and GDPR guidelines.
Fifth Circuit affirms TCPA allows oral consent for all pre-recorded calls, striking at FCC's written-consent requirement for telemarketing robocalls. What it means for marketers.
UK government today opens a national consultation on children's digital wellbeing, covering social media age bans, AI chatbots, curfews, and age verification - open until 26 May 2026.
Disney and Formula 1 extend their multi-year "Fuel the Magic" deal for 2026, adding a WEBTOON series, Gentle Monster eyewear, Uniqlo apparel, and race-weekend fan activations.
Google today published a Merchant Center help page detailing how UCP-powered checkout works in AI Mode and Gemini, covering the native_commerce attribute and payment flow.
Criteo joins OpenAI's ChatGPT advertising pilot as the first ad tech partner, connecting 17,000 advertisers to ChatGPT Free and Go tiers in the US from March 2026.
