Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]
Spotify pilots new advertising exchange platform focusing on video inventory, partnering with The Trade Desk to expand automated ad offerings.
by Luis Rijo
SiriusXM launches complete NBA coverage with live games, dedicated team channels, and 24/7 expert analysis for the 2024-25 season.
by Luis Rijo
ESPN+ and SiriusXM announce 6-month cross-platform access deal, offering 32,000+ live sports events and premium content to subscribers.
by Luis Rijo
Learn about the latest Google Analytics BigQuery export enhancement adding session-scoped traffic source fields for deeper insights.
by Luis Rijo
Innovid expands its Harmony Initiative with LG Ad Solutions, promising increased efficiency and ROI in connected TV advertising.
by Luis Rijo
Analysis reveals how Supply-Side Platform curation drives value by reducing data loss and boosting efficient audience targeting.
by Luis Rijo
Google's latest favicon documentation update reduces minimum size to 8x8 pixels while maintaining quality standards for search results.
by Luis Rijo
Learn what PPC means, how pay-per-click advertising works, pricing models, platforms, and current statistics in digital marketing.
by Luis Rijo