Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
Developers are preparing for the upcoming release of the Threads API, with a targeted public launch date at the end of June. This API offers tools for building custom integrations, managing social media presence at scale, and streamlining content sharing.
TUNE this week announced an upgrade to its integration with Google Ads. This enhancement aims to provide users with a smoother experience and ensure compliance with Google's transparency requirements.
YouTube today announced is rolling out a major update to its product tagging functionality within YouTube Shopping, making the process faster and more convenient for creators.
Shopping Collections enables creators to handpick and organize selections of their favorite products - from their own merchandise lines or other brands - crafting a unique and personalized digital storefront for their viewers.
YouTube is empowering creators enrolled in its US-based affiliate program with a revamped Affiliate Hub, accessible directly within the YouTube app.
YouTube today added Fourthwall as a supported platform. This integration grants creators the ability to choose Fourthwall when setting up or connecting their store directly from YouTube Studio.
ID5 today announced it has secured $20 million in Series B funding. This investment highlights the confidence that both financial and strategic investors have in ID5's ability to shape the future of a cookieless advertising landscape.
Google Analytics 4 (GA4) today announced a new integration with Salesforce, allowing the direct import of offline event data from the popular CRM platform.
Web.dev, an online resource for web development, has expanded its offerings with a comprehensive new course titled Learn JavaScript. Authored by acclaimed web developer Mat Marquis, the course promises a deep dive into the fundamentals of modern JavaScript.
Google's Ads Liaison Twitter account (@adsliaison) last month announced a change to the definition of top ads within Google Search.
This cricket season, Meta is offering fans new ways to experience the thrill of the game on its platforms. With a focus on community engagement and exclusive content, Meta aims to enhance how fans follow and interact with their favorite teams and players.
A new Trade Regulation Rule on Impersonation of Government and Businesses goes into effect this month, aiming to protect both consumers and businesses from these costly scams.
