Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9718 Articles

Data - Oct 12, 2024 Google Tag Manager: New diagnostics for data gaps and tag placement

Google introduces "Tag has stopped sending data" and "Tag found too low on page" diagnostics to improve measurement accuracy.

by Luis Rijo

Data - Oct 12, 2024 Google Tag Manager debuts First-party Mode Beta with Cloudflare Integration

New feature promises improved measurement signals and data durability through first-party infrastructure integration with Cloudflare.

by Luis Rijo

Search - Oct 11, 2024 Google AI links ex-employee's number to company

AI error connects former Funcom artist's phone to corporate office, sparking privacy concerns and potential GDPR issues.

by Luis Rijo

Video - Oct 09, 2024 YouTube enhances Shorts experience with templates and customization options

New option to show fewer Shorts in the YouTube home feed

YouTube introduces Shorts templates, landscape mode for Studio mobile, and new features to enhance creator and viewer experience.

by Luis Rijo

Search - Oct 09, 2024 Google unveils new Verification Requirements for Financial Advertisers

Google introduces stricter verification for financial services ads in Ireland, New Zealand, South Korea and Thailand starting November 2024.

by Luis Rijo

Search - Oct 09, 2024 DOJ weighs forcing Google breakup in Antitrust showdown

Justice Department outlines potential breakup of Google's search business following landmark antitrust ruling, raising questions about innovation and competition in the digital age.

by Luis Rijo

Search - Oct 09, 2024 Google Ads introduces Negative Keywords in Keyword Planner

New feature allows advertisers to easily exclude irrelevant search terms when researching keywords for ad campaigns.

by Luis Rijo

Retail - Oct 09, 2024 Google Merchant Center announces integration with Amazon MCF for retailers

Google integrates Amazon Multi-Channel Fulfillment (MCF)

New integration aims to boost visibility and sales for online retailers using Amazon Multi-Channel Fulfillment on Google's platform.

by Luis Rijo