eDreams ODIGEO and Independent Platforms call for EU Action against Google's alleged DMA violations
Travel platform eDreams ODIGEO and other independent businesses are urging the European Commission to take decisive action against Google.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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Google Search experts to descend on Warsaw for Search Central Live 2024
Google will host its popular Search Central Live event in Warsaw, Poland, on April 24, 2024. Website owners, developers, SEOs, and anyone passionate about how Google Search works are invited to apply for an exclusive invitation.
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Spotify expands into Educational Content with Video Course Test in the UK
Spotify yesterday announced a new experiment offering video-based learning courses to its users in the UK.
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IAB Tech Lab seeks further feedback on enhanced data deletion framework
The IAB Tech Lab, the global standards-setting body for digital advertising, today opened a second public comment period for its Data Deletion Request Framework.
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Lumen announces native billing integration with The Trade Desk
This integration enables users to effortlessly activate attention-first measurement for both display and video ad groups with a simple toggle within The Trade Desk interface.
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The 6 Gatekeepers under Digital Markets Act (DMA)
Last year, the European Commission (EC) officially designated six major tech companies - Alphabet (Google), Amazon, Apple, ByteDance (TikTok), Meta (Facebook, Instagram, WhatsApp), and Microsoft - as "gatekeepers" under the Digital Markets Act (DMA).
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EU targets Apple, Google, and Meta over Antitrust concerns
The European Commission today announced it has launched a major crackdown on the business practices of Big Tech giants, opening formal antitrust investigations against Alphabet (Google), Apple, and Meta (Facebook).
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EU's new Digital Services Act and Digital Markets Act
The European Union has made sweeping changes to its digital landscape with the implementation of the Digital Services Act (DSA) and the Digital Markets Act (DMA).
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WhatsApp to allow cross-platform messaging with third-party apps in Europe
Under a new EU mandate, users will gain the option to send messages from WhatsApp to other supported third-party apps.
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Google expands Install Referrer Tracking to Games on PC
Google this month announced expanded support for the Play Install Referrer API, now allowing developers to track installations of their Google Play Games on PC.
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Amazon DSP expands PG deals for Video, unlocking inventory in Japan, Saudi Arabia, Turkey, and UAE
Amazon DSP this month announced that advertisers in Japan, Saudi Arabia, Turkey, and the United Arab Emirates can now leverage programmatic guaranteed deals for video advertising.
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TikTok expands Commerce Features, drives sales across online, in-store, and in-app channels
TikTok is empowering brands to tap into the platform's growing influence on purchase decisions with updated e-commerce solutions and new research highlighting its multi-channel sales impact.
