Luis Espada

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, native, and DOOH. Based in Europe. Reach out via [email protected]

Luis Espada's Work 8939 Articles

AI - Nov 16, 2025 Salesforce acquires Doti to advance enterprise search capabilities

Salesforce signed a definitive agreement to acquire enterprise search startup Doti, strengthening its AI infrastructure in Israel and accelerating unified search development.

by Luis Espada

Data - Nov 16, 2025 Microsoft Clarity highlights five analytics strategies for Black Friday

Real-time monitoring, heatmaps, funnel tracking, segmentation, and campaign comparison features address e-commerce challenges during peak shopping period.

by Luis Espada

Data - Nov 16, 2025 IAS earns MRC accreditation for third-party Amazon DSP measurement

Integral Ad Science receives Media Rating Council certification for server-to-server measurement of Amazon DSP impressions, viewability, and invalid traffic metrics.

by Luis Espada

Audio - Nov 16, 2025 Spotify adjusts shuffle algorithm to reduce song repetition

Spotify announced November 13 changes to its shuffle feature that prioritize recent listening history over pure randomness to minimize repeated tracks.

by Luis Espada

Audio - Nov 16, 2025 Spotify brings monetization program to Nordic creators

Spotify extends its Partner Program to four Nordic countries on November 18, providing podcast creators with dual revenue streams through video content.

by Luis Espada

Data - Nov 16, 2025 Apple launches Digital ID using U.S. passports for airport verification

Apple on November 12, 2025 introduced Digital ID functionality that allows users to create identification credentials in Apple Wallet using U.S. passport information for TSA checkpoint verification at airports.

by Luis Espada

AI - Nov 16, 2025 Amazon Business launches AI assistant for organizational purchasing

Amazon Business introduces conversational AI tools powered by Amazon Bedrock to help organizations automate routine tasks and discover cost-saving opportunities.

by Luis Espada

Data - Nov 16, 2025 Similarweb posts eighth straight positive cash flow quarter in Q3

Digital intelligence company reports $71.8M revenue with 11% growth, 6,127 customers, and $268M in remaining performance obligations as GenAI products gain traction.

by Luis Espada