Announcement

Luis Espada

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, native, and DOOH. Based in Europe. Reach out via [email protected]

Luis Espada's Work 8892 Articles
Video   -   Jan 29, 2026 EDO pipes automated TV outcomes into publishers' platforms with Paramount and NBCU
EDO Always-On integrates automated TV outcomes measurement across streaming and linear platforms

EDO launches syndicated cross-platform measurement feeding directly into media partners' analytics systems as streaming and linear converge.

by Luis Espada
Search   -   Jan 29, 2026 Microsoft's search ad growth slows to 10%
Microsoft search advertising growth declines from 21% to 10% while cloud revenue reaches $50 billion milestone

Microsoft search advertising revenue increased 10% to $3.8 billion in Q2 fiscal 2026 as cloud business surpassed $50 billion quarterly milestone for first time.

by Luis Espada
AI   -   Jan 29, 2026 Pinterest cuts 780 jobs while investors question the AI pivot strategy
Pinterest stock chart showing sharp decline following workforce reduction announcement on January 27, 2026

Pinterest reduces workforce by 15% to fund AI development, but shares sink 9.61% as analysts question whether automation addresses competitive pressures from Meta and TikTok.

by Luis Espada
AI   -   Jan 28, 2026 Google's AI Overviews upgrade: Gemini 3 powers smoother chat handoffs
Google AI Mode interface showing conversational follow-up query from AI Overview on mobile search results

Google today upgrades AI Overviews to Gemini 3 globally, enabling seamless transitions to AI Mode conversations directly from search results pages.

by Luis Espada
Search   -   Jan 28, 2026 Google eyes opt-out controls for AI search after UK regulator demands change
Google eyes opt-out controls for AI search after UK regulator demands change

Google explores website controls to opt out of AI Overviews and AI Mode following UK Competition and Markets Authority requirements announced January 28, 2026.

by Luis Espada
Video   -   Jan 28, 2026 Substack launches TV apps on Apple and Google platforms, escalating video expansion
Substack TV app interface showing Hunter Harris video content and recommended videos on television screen

Newsletter platform Substack releases TV apps for Apple TV and Google TV on January 22, 2026, intensifying platform's shift toward multimedia after $100M funding raised for advertising.

by Luis Espada
Social   -   Jan 28, 2026 TikTok teams with Fluency to automate automotive ad campaigns at scale

TikTok partners with Fluency to automate automotive campaigns, enabling agencies to manage ads alongside Google, Meta, Amazon through unified system.

by Luis Espada
Data   -   Jan 28, 2026 Google Analytics quietly worked its way back into advertisers' good graces
Eleanor Stribling discusses Google Analytics improvements on Ads Decoded podcast, January 28, 2026

Google Analytics product manager discusses platform's year-long rehabilitation effort through AI features, budget tools and easier interfaces after rocky GA4 transition.

by Luis Espada
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