Luis Espada
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, native, and DOOH. Based in Europe. Reach out via [email protected]
Meta launched User True Interest Survey model on Jan 14, integrating direct feedback to improve Facebook Reels recommendations beyond watch time and likes metrics.
by Luis Espada
Brussels published redacted version of €2.95 billion antitrust decision on January 14, 2026, while market testing behavioral remedies Google proposed in November.
by Luis Espada
VIOOH partners with Atmosphere TV to enable programmatic buying across 60,000 place-based streaming venues generating 1 billion monthly impressions in restaurants and airports.
by Luis Espada
Meta's automated support systems create frustrating loops, preventing advertisers from reaching human assistance when technical issues require intervention.
by Luis Espada
Liftoff files S-1 for Nasdaq IPO amid mobile advertising consolidation, revealing $491.6M revenue and widening losses while Blackstone seeks exit from 2019 investment.
by Luis Espada
Google Ad Manager and AdSense experienced simultaneous technical disruptions on January 13-14, triggering widespread revenue declines of 50-90% for publishers.
by Luis Espada
AudioGo today expanded its podcast advertising network with high-profile shows from SiriusXM and multicultural publishers, giving marketers access to previously unavailable inventory.
by Luis Espada
HubSpot and Reddit released a B2B marketing guide showing 70% of decisions happen before sales contact, with Reddit becoming the #1 AI-cited source for research.
by Luis Espada