Cloudflare seeing 4% to 7% increase in traffic month on month in Africa
![Cloudflare seeing 4% to 7% increase in traffic month on month in Africa](/content/images/size/w2000/2022/06/cloudflare-africa.png)
Cloudflare last week announced that is seeing a 4% to 7% increase in traffic month on month. As of July 2018, Cloudflare has 8 datacenters in Angola, Djibouti, Egypt, Kenya, Mauritius, and 3 in South Africa.
Africa has a population of 1.2 billion people over 58 countries, but the majority of Internet content providers are located in North America and Western Europe. According to Cloudflare when it comes to Africa, submarine cables will usually bring back the packets to Europe to hubs like Marseille, Paris, London, Lisbon, and sometimes Frankfurt or Amsterdam, adding precious milliseconds, slowing down communications.
Cloudflare says that by setting up datacenters on the African continent, Cloudflare is able to serve content locally, increasing download speed in the region, improving the end-user experience, and ultimately increasing Internet usage.
Cloudflare plans to open 15 new datacenters in Africa. These include: Algeria (Algiers), Cameroon (Yaoundé), Congo (Kinshasa), Côte d’Ivoire (Abidjan), Egypt (Alexandria), Ghana (Accra), Kenya (Nairobi), La Réunion (Sainte-Marie), Madagascar (Antananarivo), Morocco (Casablanca), Nigeria (Lagos), Tanzania (Dar es Salaam), Tunisia (Tunis), Uganda (Kampala), and Zimbabwe (Harare).
PPC Land is an international news publication headquartered in Frankfurt, Germany. PPC Land delivers daily articles brimming with the latest news for marketing professionals of all experience levels.
Subscribe to our newsletter for just $10/year and get marketing news delivered straight to your inbox. By subscribing, you are supporting PPC Land.
You can also follow PPC Land on LinkedIn, Bluesky, Reddit, Mastodon, X, Facebook, Threads, and Google News.
Know more about us or contact us via info@ppc.land
Our latest marketing news:
- Amazon launches Target Promotion for Sponsored Products advertisers
- Amazon Prime Video secures landmark NBA and WNBA broadcasting rights deal
- FTC Warns: Hashed data not anonymous, companies risk deceptive practice claims
- Taboola unveils AI-powered solution to boost publisher traffic amid digital shifts
- Meta tackles Nigerian financial Sextortion Scams in massive account purge
- FTC launches probe into surveillance pricing practices of eight companies
- Location-based advertising: revolutionizing digital marketing strategies
- Reddit's exclusive Search Deal with Google raises concerns over AI Data
- Netflix surges in Nielsen rankings, streaming dominates TV consumption
- Kargo and TikTok partner to enhance offline sales insights for advertisers