Dentsu to acquire Ambient Digital in Vietnam
Dentsu this week has reached an agreement to acquire a 100% stake in Ambient Digital Advertising Service Company Limited.
![Dentsu to acquire Ambient Digital in Vietnam](/content/images/size/w2000/2021/07/dentsu.png)
Dentsu this week has reached an agreement to acquire a 100% stake in Ambient Digital Advertising Service Company Limited. Founded in 2010, Ambient Digital Vietnam is one of the largest independent digital media agencies in Vietnam. With a team of 95 digital experts, the agency offers services on digital planning and buying, as well as complementary creative and social solutions.
Dentsu says Ambient Digital’s acquisition will launch iProspect in Vietnam. Ambient Digital Vietnam’s data led solutions coupled with iProspect’s international performance and search capabilities will generate competitive capabilities as well as add scale to the Dentsu Group’s full-service offerings throughout the South East Asian market.
Ambient Digital Vietnam will be rebranded as iProspect Vietnam.
PPC Land is an international news publication headquartered in Frankfurt, Germany. PPC Land delivers daily articles brimming with the latest news for marketing professionals of all experience levels.
Subscribe to our newsletter for just $10/year and get marketing news delivered straight to your inbox. By subscribing, you are supporting PPC Land.
You can also follow PPC Land on LinkedIn, Bluesky, Reddit, Mastodon, X, Facebook, Threads, and Google News.
Know more about us or contact us via info@ppc.land
Our latest marketing news:
- Amazon launches Target Promotion for Sponsored Products advertisers
- Amazon Prime Video secures landmark NBA and WNBA broadcasting rights deal
- FTC Warns: Hashed data not anonymous, companies risk deceptive practice claims
- Taboola unveils AI-powered solution to boost publisher traffic amid digital shifts
- Meta tackles Nigerian financial Sextortion Scams in massive account purge
- FTC launches probe into surveillance pricing practices of eight companies
- Location-based advertising: revolutionizing digital marketing strategies
- Reddit's exclusive Search Deal with Google raises concerns over AI Data
- Netflix surges in Nielsen rankings, streaming dominates TV consumption
- Kargo and TikTok partner to enhance offline sales insights for advertisers