FPT Television in Vietnam selects Telaria to monetize the connected TV

FPT Television today announced it has selected Telaria as its preferred Video Management Platform (VMP) for monetizing and managing connected TV (CTV) supply.

FPT Television provides IPTV services that reach over 4 million viewers across more than one million households in Vietnam. FPT Television has over 200 linear TV channels and thousands of hours of on-demand video content including movies, kids programming, sports, music and entertainment.

According to Telaria, citing eMarketer, says that the Vietnamese pay-TV market is set to grow 16% over the next four years.

“As the pioneer in Vietnam for running CTV programmatically, we must ensure that we have the right technology partner to help us manage and monetize our video inventory most effectively. Telaria is that partner. Telaria’s VMP provides TV-specific solutions that are easy to use, something we haven’t seen in other programmatic offerings. Additionally, Telaria’s focus on delivering a fraud-free and quality environment, were important elements in us choosing their platform. We look forward to continued breakthroughs to deliver the best viewing experience for our customers.”


Mr. Nguyen Hoang Linh, EVP at FPT Telecom