Google Ads introduces new location extensions useful for major retailers and chains

Google today introduced new location extensions in Google Ads. Advertisers have now the option to choose locations from lists of business chains created by Google. Google’s curated location lsts are based on the same location information that powers Google Maps.

Google says curated location lists contain accurate, up-to-date information for over 22,000 business chains and will expand over time.

According to Google, the curated location lists offer better coverage with fewer missing locations compared to manually managed Google My Business locations.

Advertisers can report store visits on Google’s curated location lists.