Google Ads opens doors to Online Casino Ads in Rhode Island
Starting February 20, 2024, Google Ads will begin accepting and running advertisements for online casinos licensed by the state of Rhode Island.
Google this week announced an update to its Advertising Policies, specifically for the Gambling and games category in the United States.
Starting February 20, 2024, Google Ads will begin accepting and running advertisements for online casinos licensed by the state of Rhode Island.
This marks a significant shift for Google's advertising policies, which previously prohibited all online gambling ads in the US. However, with the evolving legal landscape surrounding online gambling, Google is opening up opportunities for licensed operators in specific states.
Only online casinos licensed by the state of Rhode Island will be eligible to advertise on Google Ads.
Advertisers must apply for certification through Google's program before running their campaigns.
The application process for certification opens on February 20, 2024.
Google Ads will continue to enforce strict guidelines regarding responsible gambling advertising practices.
This update is likely to generate interest from online casino operators in Rhode Island and potentially pave the way for similar policy changes in other states that have legalized online gambling. However, it's important to note that advertising restrictions and regulations can vary greatly by state, so advertisers should carefully research the specific laws applicable to their target audience before launching any campaigns.
PPC Land is an international news publication headquartered in Frankfurt, Germany. PPC Land delivers daily articles brimming with the latest news for marketing professionals of all experience levels.
Subscribe to our newsletter for just $10/year and get marketing news delivered straight to your inbox. By subscribing, you are supporting PPC Land.
You can also follow PPC Land on LinkedIn, Bluesky, Reddit, Mastodon, X, Facebook, Threads, and Google News.
Know more about us or contact us via info@ppc.land
Our latest marketing news:
- Amazon launches Target Promotion for Sponsored Products advertisers
- Amazon Prime Video secures landmark NBA and WNBA broadcasting rights deal
- FTC Warns: Hashed data not anonymous, companies risk deceptive practice claims
- Taboola unveils AI-powered solution to boost publisher traffic amid digital shifts
- Meta tackles Nigerian financial Sextortion Scams in massive account purge
- FTC launches probe into surveillance pricing practices of eight companies
- Location-based advertising: revolutionizing digital marketing strategies
- Reddit's exclusive Search Deal with Google raises concerns over AI Data
- Netflix surges in Nielsen rankings, streaming dominates TV consumption
- Kargo and TikTok partner to enhance offline sales insights for advertisers