Google My Business API now enables partners to verify locations

Google last week introduced GoogleLocation and Verification in the new version 4.3 of Google My Business API. The new API version will enable partners to offer Google My Business verification of locations.

According to Google, the new GoogleLocation endpoint allows partners to search whether their merchant user’s location already exists and is claimed on Google. And if so, provides the merchant with a link to request access to the existing claimed location.

The new Verification endpoint allows partners to look up the available Google My Business verification options for a location, start verification (e.g., send out a postcard), and submit a verification PIN code - all via the API.