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By Luís Daniel in Video —

Google to introduce CTAs on bumper and non-skippable YouTube ads

Google this week announced that will introduce CTA (call-to-action overlays) on YouTube bumper and non-skippable ads. Call-to-action overlays enable advertisers to display an interactive element helping to drive clicks.

CTAs on bumper and non-skippable YouTube ads
CTAs on bumper and non-skippable YouTube ads

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