Google updates Google Ads Scripts

Google last month updated Google Ads Scripts, improving the script validation process; and advertisers can now manage bidding by setting up bidding strategies with scripts.

Google also added support for ES6, a newer version of JavaScript. Legacy scripts will go away on October 31st, 2022.

Google Ads Scripts enable advertisers to make automated changes in the Google Ads account, by using custom JavaScript code.

According to Google, advertisers can use scripts to change bids, pause ad groups, add keywords, and other common tasks.